Case in point, lax monitoring protocols on your Facebook brand fan page. As a fellow social media admin, I can relate to the stress of monitoring a page. Since the online community is awake 24/7, if you're working as its sole guardian, sleepless nights and times where the site stands unmonitored are expected to take place. Hence, how can a post posted in the morning passed you by unmonitored? If you're going to keep an open policy on your page, it really does mean working pretty much everyday of your life, logging in every few hours to ensure that the page is a reflection of the brand.
There are do's and don'ts on keeping your page relevant. Funny shares are well and good, but at least make sure its not against the law or is promoting an act that is downright bad. Defacing a P 20 bill shows a lack of respect for Manuel Quezon, one of our nation's former president. And letting posts like that on your brand page is literally inviting criticisms and shows that your brand does not have any respect for the Philippines, its laws, and its people.
Thankfully, the first post has been deleted, and I don't plan to share which brand had let this post go unmonitored. Unfortunately, they had yet to delete this one (as of this posting, it's still there):
I feel so sad and very disappointed that people find this funny. It's the same with the It's More in the Philippines campaign. It amuses the locals, but pretty much a turn off for the potential foreign tourists.
With this being shared online, we are in a way telling the world that we don't really give much thought to our rich history, we do not respect our own culture and society, and we consider our leaders to be nothing short of a joke. Is this really what our country stands for?
To FB admins, please exercise more vigilance
To the general public, please let's avoid sharing things that make our country look bad
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